{"id":13360,"date":"2022-04-07T09:18:25","date_gmt":"2022-04-07T02:18:25","guid":{"rendered":"http:\/\/pagineneve.com\/?page_id=13360"},"modified":"2022-04-08T16:34:33","modified_gmt":"2022-04-08T09:34:33","slug":"quan-he-cong-chung","status":"publish","type":"page","link":"https:\/\/pagineneve.com\/quan-he-cong-chung\/","title":{"rendered":"Quan h\u1ec7 c\u00f4ng ch\u00fang"},"content":{"rendered":"<h2><span style=\"font-size: 14pt;\"><em>Quan h\u1ec7 c\u00f4ng ch\u00fang (Public Relations &#8211; PR) \u0111\u01b0\u1ee3c xem l\u00e0 c\u1ea7u n\u1ed1i gi\u1eefa t\u1ed5 ch\u1ee9c, doanh nghi\u1ec7p v\u1edbi c\u1ed9ng \u0111\u1ed3ng, kh\u00e1ch h\u00e0ng, nh\u00e0 \u0111\u1ea7u t\u01b0&#8230; trong to\u00e0n b\u1ed9 ho\u1ea1t \u0111\u1ed9ng v\u00e0 chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n. X\u00e3 h\u1ed9i ph\u00e1t tri\u1ec3n nh\u01b0 hi\u1ec7n nay, ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang ng\u00e0y c\u00e0ng c\u1ea7n nhi\u1ec1u nh\u00e2n l\u1ef1c ch\u00ednh v\u00ec th\u1ebf m\u00e0 ng\u00e0nh n\u00e0y \u0111ang thu h\u00fat nhi\u1ec1u b\u1ea1n tr\u1ebb theo \u0111u\u1ed5i.\u00a0<\/em><\/span><\/h2>\n<figure id=\"attachment_13502\" aria-describedby=\"caption-attachment-13502\" style=\"width: 740px\" class=\"wp-caption aligncenter\"><img class=\"wp-image-13502\" src=\"https:\/\/pagineneve.com\/wp-content\/uploads\/2022\/04\/20664182_463839180657393_7478811362199907667_n.jpg\" alt=\"\" width=\"740\" height=\"555\" \/><figcaption id=\"caption-attachment-13502\" class=\"wp-caption-text\">Sinh vi\u00ean PR NTU th\u1ef1c t\u1ebf t\u1ea1i \u0110\u00e0i Ti\u1ebfng n\u00f3i Vi\u1ec7t Nam (VOV)<\/figcaption><\/figure>\n<h3><strong>Ng\u00e0nh<\/strong><strong> Quan h\u1ec7 c\u00f4ng ch\u00fang <\/strong><strong>l\u00e0 g\u00ec?<\/strong><\/h3>\n<p>Quan h\u1ec7 c\u00f4ng ch\u00fang l\u00e0 g\u00ec? \u0110\u00e2y l\u00e0 ng\u00e0nh thu\u1ed9c l\u0129nh v\u1ef1c khoa h\u1ecdc x\u00e3 h\u1ed9i v\u00e0 c\u0169ng l\u00e0 m\u1ed9t ngh\u1ec7 thu\u1eadt, ph\u00e2n t\u00edch nh\u1eefng xu h\u01b0\u1edbng, d\u1ef1 \u0111o\u00e1n nh\u1eefng k\u1ebft qu\u1ea3, t\u01b0 v\u1ea5n \u0111\u01b0a ra c\u00e1c l\u1eddi khuy\u1ebfn c\u00e1o cho c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o c\u1ee7a t\u1ed5 ch\u1ee9c v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh h\u00e0nh \u0111\u1ed9ng \u0111\u00e3 \u0111\u01b0\u1ee3c l\u1eadp k\u1ebf ho\u1ea1ch \u0111\u1ec3 ph\u1ee5c v\u1ee5 quy\u1ec1n l\u1ee3i c\u1ee7a c\u1ea3 t\u1ed5 ch\u1ee9c v\u00e0 c\u00f4ng ch\u00fang.<\/p>\n<p>N\u00f3i m\u1ed9t c\u00e1ch \u0111\u01a1n gi\u1ea3n h\u01a1n, Quan h\u1ec7 c\u00f4ng ch\u00fang\u00a0(PR \u2013\u00a0Public Relations) c\u00f3 th\u1ec3 hi\u1ec3u l\u00e0 nh\u1eefng n\u1ed7 l\u1ef1c m\u1ed9t c\u00e1ch c\u00f3 k\u1ebf ho\u1ea1ch, t\u1ed5 ch\u1ee9c c\u1ee7a m\u1ed9t c\u00e1 nh\u00e2n ho\u1eb7c t\u1eadp th\u1ec3 nh\u1eb1m thi\u1ebft l\u1eadp v\u00e0 duy tr\u00ec, ph\u00e1t tri\u1ec3n nh\u1eefng m\u1ed1i quan h\u1ec7 c\u00f3 l\u1ee3i v\u1edbi \u0111\u00f4ng \u0111\u1ea3o c\u00f4ng ch\u00fang hi\u1ec7n t\u1ea1i v\u00e0 ti\u1ec1m n\u0103ng.<\/p>\n<p>Quan h\u1ec7 c\u00f4ng ch\u00fang s\u1ebd gi\u00fap cho c\u00e1c c\u00e1 nh\u00e2n, t\u1ed5 ch\u1ee9c t\u1ea1o d\u1ef1ng uy t\u00edn, c\u1ee7ng c\u1ed1, duy tr\u00ec h\u00ecnh \u1ea3nh, qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a h\u1ecd \u0111\u1ed1i v\u1edbi c\u1ed9ng \u0111\u1ed3ng. Ngo\u00e0i ra, PR \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 nh\u01b0 m\u1ed9t ph\u01b0\u01a1ng ti\u1ec7n quan tr\u1ecdng, t\u1ea1o n\u00ean hi\u1ec7u qu\u1ea3 h\u00e0ng \u0111\u1ea7u trong vi\u1ec7c \u0111\u1ecbnh v\u1ecb, x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u cho c\u00e1c doanh nghi\u1ec7p. B\u00ean c\u1ea1nh \u0111\u00f3, Quan h\u1ec7 c\u00f4ng ch\u00fang khuy\u1ebfn kh\u00edch c\u00f4ng ch\u00fang tham gia v\u00e0o c\u00e1c ho\u1ea1t \u0111\u1ed9ng c\u1ee7a t\u1ed5 ch\u1ee9c, t\u1ea1o \u0111\u1ed9ng l\u1ef1c cho nh\u00e2n vi\u00ean\/th\u00e0nh vi\u00ean t\u00edch c\u1ef1c l\u00e0m vi\u1ec7c, \u0111\u00f3ng g\u00f3p v\u00ec quy\u1ec1n l\u1ee3i c\u1ee7a t\u1eadp th\u1ec3, c\u0169ng nh\u01b0 b\u1ea3o v\u1ec7 t\u1ed5 ch\u1ee9c tr\u01b0\u1edbc c\u00e1c c\u01a1n kh\u1ee7ng ho\u1ea3ng.<\/p>\n<h3><strong>M\u1ee5c ti\u00eau \u0111\u00e0o t\u1ea1o \u0111\u1ea7u ra ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang:<\/strong><\/h3>\n<p>Trong th\u1eddi \u0111\u1ea1i 4.0, th\u1eddi \u0111\u1ea1i c\u1ee7a c\u00f4ng ngh\u1ec7 s\u1ed1 v\u1edbi nh\u1eefng s\u1ea3n ph\u1ea9m truy\u1ec1n th\u00f4ng s\u1ed1 th\u00ec ng\u01b0\u1eddi l\u00e0m truy\u1ec1n th\u00f4ng \u0111\u00f3ng vai tr\u00f2 r\u1ea5t quan tr\u1ecdng trong m\u1ed7i d\u1ef1 \u00e1n chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a doanh nghi\u1ec7p. Ch\u00ednh v\u00ec v\u1eady m\u1ee5c ti\u00eau \u0111\u00e0o t\u1ea1o \u0111\u1ea7u ra c\u1ee7a tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Nguy\u1ec5n Tr\u00e3i \u0111\u1ed1i v\u1edbi sinh vi\u00ean PR l\u00e0 ph\u1ea3i c\u00f3 kh\u1ea3 n\u0103ng t\u1ef1 s\u1ea3n xu\u1ea5t Content, n\u1eafm b\u1eaft Trend v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng Content \u0111\u1ec3 lu\u00f4n b\u1eaft k\u1ecbp xu th\u1ebf. PR \u0111\u00f3ng vai tr\u00f2 \u201cTh\u1ed5i h\u1ed3n\u201d cho vi\u1ec7c x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a doanh nghi\u1ec7p. Do \u0111\u00f3, ng\u01b0\u1eddi l\u00e0m PR c\u0169ng c\u1ea7n ph\u1ea3i n\u1eafm v\u1eefng ki\u1ebfn th\u1ee9c v\u1ec1 l\u0129nh v\u1ef1c qu\u1ea3ng c\u00e1o, truy\u1ec1n th\u00f4ng, P.O.S.M, t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n, vi\u1ebft tin, b\u00e0i, k\u1ecbch b\u1ea3n ch\u01b0\u01a1ng tr\u00ecnh\u2026<\/p>\n<p>Qu\u00e1 tr\u00ecnh h\u1ed9i nh\u1eadp ng\u00e0y c\u00e0ng s\u00e2u r\u1ed9ng c\u00f9ng v\u1edbi s\u1ef1 chuy\u00ean m\u00f4n h\u00f3a, ph\u00e2n c\u00f4ng lao \u0111\u1ed9ng \u1edf Vi\u1ec7t Nam \u0111ang \u0111\u1eb7t ra nhu c\u1ea7u c\u1ea5p thi\u1ebft \u0111\u1ed1i v\u1edbi ph\u00e1t tri\u1ec3n ngu\u1ed3n nh\u00e2n l\u1ef1c, \u0111\u1eb7c bi\u1ec7t l\u00e0 y\u00eau c\u1ea7u \u0111\u00e0o t\u1ea1o v\u00e0 ph\u00e1t tri\u1ec3n m\u1ed9t \u0111\u1ed9i ng\u0169 lao \u0111\u1ed9ng tr\u1ebb c\u00f3 ki\u1ebfn th\u1ee9c v\u00e0 hi\u1ec3u bi\u1ebft v\u1eefng v\u00e0ng v\u1ec1 l\u0129nh v\u1ef1c QHCC, c\u00f3 kh\u1ea3 n\u0103ng x\u1eed l\u00fd th\u00f4ng tin, kh\u1ea3 n\u0103ng ngo\u1ea1i ng\u1eef c\u0169ng nh\u01b0 \u0111\u01b0\u1ee3c trang b\u1ecb c\u00e1c k\u1ef9 n\u0103ng v\u1ec1 QHCC chuy\u00ean nghi\u1ec7p \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u1ea3m \u0111\u01b0\u01a1ng m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 c\u00e1c v\u1ecb tr\u00ed m\u00e0 x\u00e3 h\u1ed9i \u0111\u1eb7t ra trong qu\u00e1 tr\u00ecnh h\u1ed9i nh\u1eadp.<\/p>\n<p>V\u1ec1 k\u1ef9 n\u0103ng, c\u1eed nh\u00e2n ng\u00e0nh QHCC s\u1ebd c\u00f3 k\u1ef9 n\u0103ng x\u00e2y d\u1ef1ng, duy tr\u00ec ph\u00e1t tri\u1ec3n quan h\u1ec7 gi\u1eefa t\u1ed5 ch\u1ee9c v\u1edbi c\u00e1c nh\u00f3m c\u00f4ng ch\u00fang; t\u1ed5 ch\u1ee9c v\u00e0 l\u1eadp c\u00e1c k\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng, qu\u1ea3n l\u00fd kh\u1ee7ng ho\u1ea3ng; k\u1ef9 n\u0103ng vi\u1ebft, bi\u00ean t\u1eadp v\u00e0 xu\u1ea5t b\u1ea3n c\u00e1c th\u00f4ng c\u00e1o b\u00e1o ch\u00ed, c\u00e1c s\u1ea3n ph\u1ea9m truy\u1ec1n th\u00f4ng kh\u00e1c d\u01b0\u1edbi c\u00e1c lo\u1ea1i h\u00ecnh in \u1ea5n ph\u00e1t thanh, truy\u1ec1n h\u00ecnh, m\u1ea1ng \u0111i\u1ec7n t\u1eed v\u00e0 k\u1ef9 n\u0103ng quan h\u1ec7 v\u1edbi b\u00e1o ch\u00ed; c\u00f3 k\u1ef9 n\u0103ng qu\u1ea3n l\u00fd v\u00e0 t\u01b0 v\u1ea5n x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c QHCC; c\u00f3 k\u1ef9 n\u0103ng giao ti\u1ebfp, \u0111\u00e0m ph\u00e1n, thuy\u1ebft tr\u00ecnh; c\u00f3 k\u1ef9 n\u0103ng \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 c\u00e1c ho\u1ea1t \u0111\u1ed9ng QHCC.<\/p>\n<p>Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o ng\u00e0nh QHCC c\u0169ng s\u1ebd ch\u00fa tr\u1ecdng n\u00e2ng cao n\u0103ng l\u1ef1c sinh vi\u00ean v\u1ec1 kh\u1ea3 n\u0103ng t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c v\u00e0 ti\u1ebfp thu ki\u1ebfn th\u1ee9c m\u1edbi, c\u1eadp nh\u1eadt; c\u00f3 kh\u1ea3 n\u0103ng s\u00e1ng t\u1ea1o, n\u0103ng \u0111\u1ed9ng, d\u1ec5 d\u00e0ng th\u00edch nghi v\u1edbi m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c kh\u00e1c nhau; c\u00f3 kh\u1ea3 n\u0103ng giao ti\u1ebfp, th\u00e1o v\u00e1t c\u0169ng nh\u01b0 l\u00e0m vi\u1ec7c \u0111\u1ed9c l\u1eadp ho\u1eb7c theo nh\u00f3m.<\/p>\n<p>\u0110\u1ed3ng th\u1eddi v\u1edbi kinh nghi\u1ec7m v\u00e0 th\u1ebf m\u1ea1nh v\u1ec1 \u0111\u00e0o t\u1ea1o ngo\u1ea1i ng\u1eef, tin h\u1ecdc, giao ti\u1ebfp truy\u1ec1n th\u00f4ng c\u1ee7a \u0110\u1ea1i h\u1ecdc Nguy\u1ec5n Tr\u00e3i, ng\u00e0nh ph\u1ee5 Ngo\u1ea1i ng\u1eef v\u00e0 truy\u1ec1n th\u00f4ng \u0111\u1ea1i ch\u00fang s\u1ebd r\u00e8n luy\u1ec7n cho sinh vi\u00ean c\u00e1c k\u1ef9 n\u0103ng ng\u00f4n ng\u1eef v\u00e0 giao ti\u1ebfp \u0111\u1ec3 gi\u00fap h\u1ecd sau khi t\u1ed1t nghi\u1ec7p c\u00f3 th\u1ec3 ch\u1ee7 \u0111\u1ed9ng s\u1eed d\u1ee5ng t\u1ed1t ngo\u1ea1i ng\u1eef trong c\u00e1c v\u1ecb tr\u00ed c\u00f4ng t\u00e1c th\u1ef1c t\u1ebf.<\/p>\n<h3><strong>V\u00ec sao n\u00ean h\u1ecdc Quan<\/strong><strong> h\u1ec7 c\u00f4ng ch\u00fang <\/strong><strong>t\u1ea1i NTU:<\/strong><\/h3>\n<ul>\n<li>M\u00f4 h\u00ecnh \u0111\u00e0o t\u1ea1o \u0110\u1ea1i h\u1ecdc \u1ee9ng, d\u1ee5ng v\u1edbi 70% th\u1ef1c h\u00e0nh, 30% l\u00fd thuy\u1ebft<\/li>\n<li>N\u0103m hai c\u00f3 c\u01a1 h\u1ed9i tham gia th\u1ef1c t\u1eadp h\u01b0\u1edfng l\u01b0\u01a1ng l\u00ean \u0111\u1ebfn 29 tri\u1ec7u\/th\u00e1ng&#8221; t\u1ea1i Nh\u1eadt B\u1ea3n t\u1eeb 6 th\u00e1ng \u0111\u1ebfn 1 n\u0103m . Sau khi t\u1ed1t nghi\u1ec7p \u0111\u01b0\u1ee3c gi\u1edbi thi\u1ec7u sang Nh\u1eadt B\u1ea3n l\u00e0m vi\u1ec7c v\u1edbi th\u1eddi h\u1ea1n t\u1eeb 3 \u0111\u1ebfn 5 n\u0103m<\/li>\n<li>\u0110\u1ed9i ng\u0169 th\u1ea7y c\u00f4 gi\u1ea3ng vi\u00ean ph\u1ea7n l\u1edbn \u0111\u1ebfn t\u1eeb doanh nghi\u1ec7p v\u1edbi kinh nghi\u1ec7m th\u1ef1c chi\u1ebfn cao<\/li>\n<li>C\u01a1 s\u1edf v\u1eadt ch\u1ea5t d\u1ea1y v\u00e0 h\u1ecdc theo m\u00f4 h\u00ecnh V\u0103n ph\u00f2ng doanh nghi\u1ec7p, \u0111\u01b0\u1ee3c trang b\u1ecb 100% m\u00e1y l\u1ea1nh, tivi\/m\u00e0n chi\u1ebfu, internet \u2013 wifi ch\u1ea5t l\u01b0\u1ee3ng cao,&#8230;<\/li>\n<li>S\u0129 s\u1ed1 l\u1edbp h\u1ecdc nh\u1ecf, kho\u1ea3ng 30-50 sinh vi\u00ean\/l\u1edbp, t\u1ea1o s\u1ef1 th\u00e2n thi\u1ec7n v\u00e0 hi\u1ec7u qu\u1ea3 trong gi\u1ea3ng d\u1ea1y v\u00e0 h\u1ecdc t\u1eadp<\/li>\n<li>\u0110\u01b0\u1ee3c h\u1ecdc t\u1eadp v\u00e0 tr\u1ea3i nghi\u1ec7m t\u1ea1i doanh nghi\u1ec7p, \u0111\u00e0i truy\u1ec1n h\u00ecnh, studio,&#8230;<\/li>\n<li>Chu\u1ea9n ngo\u1ea1i ng\u1eef \u0111\u1ea7u ra: Giao ti\u1ebfp th\u00e0nh th\u1ea1o 2 ngo\u1ea1i ng\u1eef trong s\u1ed1 3 ngo\u1ea1i ng\u1eef ph\u1ed5 bi\u1ebfn hi\u1ec7n nay t\u1ea1i Vi\u1ec7t Nam l\u00e0 ti\u1ebfng Anh, ti\u1ebfng Nh\u1eadt ho\u1eb7c ti\u1ebfng H\u00e0n<\/li>\n<li>\u0110\u01b0\u1ee3c trang trang b\u1ecb 4 b\u1ed9 k\u1ef9 n\u0103ng m\u1ec1m thi\u1ebft y\u1ebfu cho th\u1eddi \u0111\u1ea1i h\u1ed9i nh\u1eadp.<\/li>\n<\/ul>\n<p><img class=\"aligncenter wp-image-13504\" src=\"https:\/\/pagineneve.com\/wp-content\/uploads\/2022\/04\/89383522_2824654840960414_7243357895394328576_o.jpg\" alt=\"\" width=\"740\" height=\"493\" \/><\/p>\n<h3><strong>C\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m sau khi t\u1ed1t nghi\u1ec7p ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang:<\/strong><\/h3>\n<p>Nh\u1eefng v\u1ecb tr\u00ed m\u00e0 c\u00e1c c\u1eed nh\u00e2n QHCC c\u00f3 th\u1ec3 \u0111\u1ea3m nh\u1eadn kh\u00e1 \u0111a d\u1ea1ng, bao g\u1ed3m: v\u1ecb tr\u00ed c\u00e1n b\u1ed9 t\u00e1c nghi\u1ec7p, x\u00e2y d\u1ef1ng ch\u00ednh s\u00e1ch PR, ti\u1ebfn h\u00e0nh T\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n\u2026 t\u1ea1i c\u00e1c ph\u00f2ng PR (Quan h\u1ec7 c\u00f4ng ch\u00fang) c\u1ee7a c\u00e1c c\u01a1 quan doanh nghi\u1ec7p; v\u1ecb tr\u00ed nh\u00e0 truy\u1ec1n th\u00f4ng l\u00e0m vi\u1ec7c t\u1ea1i c\u00e1c t\u1ed5 ch\u1ee9c Truy\u1ec1n th\u00f4ng, b\u00e1o, \u0111\u00e0i; ho\u1eb7c c\u00e1n b\u1ed9 nghi\u00ean c\u1ee9u, c\u00e1n b\u1ed9 gi\u1ea3ng d\u1ea1y t\u1ea1i c\u00e1c c\u01a1 quan nghi\u00ean c\u1ee9u, c\u00e1c tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc v\u00e0 Cao \u0111\u1eb3ng.<\/p>\n<ul>\n<li>Chuy\u00ean vi\u00ean PR: L\u00e0m c\u00e1c c\u00f4ng vi\u1ec7c nh\u01b0 ph\u1ee5 tr\u00e1ch quan h\u1ec7 b\u00e1o ch\u00ed, quan h\u1ec7 c\u1ed9ng \u0111\u1ed3ng, t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n, t\u1ed5 ch\u1ee9c truy\u1ec1n th\u00f4ng n\u1ed9i b\u1ed9\u2026 t\u1ea1i c\u00e1c c\u01a1 quan, doanh nghi\u1ec7p nh\u00e0 n\u01b0\u1edbc v\u00e0 t\u01b0 nh\u00e2n, c\u00e1c t\u1ed5 ch\u1ee9c kinh t\u1ebf, qu\u1ed1c t\u1ebf v\u00e0 c\u00e1c t\u1ed5 ch\u1ee9c x\u00e3 h\u1ed9i, phi ch\u00ednh ph\u1ee7\u2026.<\/li>\n<li>Ph\u00f3ng vi\u00ean, bi\u00ean t\u1eadp vi\u00ean t\u1ea1i c\u00e1c c\u01a1 quan b\u00e1o, t\u1ea1p ch\u00ed, h\u00e3ng th\u00f4ng t\u1ea5n, \u0111\u00e0i ph\u00e1t thanh, \u0111\u00e0i truy\u1ec1n h\u00ecnh v\u00e0 c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng\u2026<\/li>\n<li>Chuy\u00ean vi\u00ean ph\u00e2n t\u00edch v\u00e0 t\u01b0 v\u1ea5n quan h\u1ec7 c\u00f4ng ch\u00fang: \u0110\u1ea3m nh\u1eadn c\u00e1c c\u00f4ng vi\u1ec7c nh\u01b0 tr\u1ee3 l\u00ed ph\u00e2n t\u00edch, l\u1eadp b\u00e1o c\u00e1o v\u1ec1 m\u00f4i tr\u01b0\u1eddng truy\u1ec1n th\u00f4ng \u0111\u1ed1i n\u1ed9i, \u0111\u1ed1i ngo\u1ea1i c\u1ee7a \u0111\u01a1n v\u1ecb; tr\u1ee3 l\u00ed x\u00e2y d\u1ef1ng v\u00e0 th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng trong kinh doanh, ph\u00e1t tri\u1ec3n \u0111\u1ed9i ng\u0169 nh\u00e2n s\u1ef1, x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u. C\u00e1c b\u1ea1n s\u1ebd l\u00e0m vi\u1ec7c t\u1ea1i c\u00e1c c\u00f4ng ty, t\u1ed5 ch\u1ee9c t\u01b0 v\u1ea5n qu\u1ea3n tr\u1ecb truy\u1ec1n th\u00f4ng doanh nghi\u1ec7p, c\u00e1c B\u1ed9 v\u00e0 S\u1edf, Ban, Ng\u00e0nh li\u00ean quan \u0111\u1ebfn truy\u1ec1n th\u00f4ng.<\/li>\n<li>Nghi\u00ean c\u1ee9u, gi\u1ea3ng d\u1ea1y v\u1ec1 PR trong c\u00e1c c\u01a1 s\u1edf gi\u00e1o d\u1ee5c \u0111\u1ea1i h\u1ecdc, tham gia nghi\u00ean c\u1ee9u c\u00e1c v\u1ea5n \u0111\u1ec1 c\u00f3 li\u00ean quan \u0111\u1ebfn truy\u1ec1n th\u00f4ng, quan h\u1ec7 c\u00f4ng ch\u00fang, tr\u1ee3 l\u00ed gi\u1ea3ng d\u1ea1y; T\u01b0\u01a1ng lai c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh nghi\u00ean c\u1ee9u vi\u00ean, gi\u1ea3ng vi\u00ean cao c\u1ea5p, nh\u00e0 qu\u1ea3n l\u00ed trong l\u0129nh v\u1ef1c \u0111\u00e0o t\u1ea1o, nghi\u00ean c\u1ee9u v\u1ec1 truy\u1ec1n th\u00f4ng v\u00e0 quan h\u1ec7 c\u00f4ng ch\u00fang.<\/li>\n<\/ul>\n<h3><strong>T\u1ed1 ch\u1ea5t n\u00e0o ph\u00f9 h\u1ee3p v\u1edbi ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang:<\/strong><\/h3>\n<ul>\n<li>Kh\u1ea3 n\u0103ng giao ti\u1ebfp, n\u0103ng \u0111\u1ed9ng, s\u00e1ng t\u1ea1o. th\u00edch l\u00e0m vi\u1ec7c v\u1edbi \u0111\u00e1m \u0111\u00f4ng<\/li>\n<li>Kh\u1ea3 n\u0103ng ngo\u1ea1i ng\u1eef l\u00e0 m\u1ed9t l\u1ee3i th\u1ebf gi\u00fap b\u1ea1n n\u1ed5i b\u1eadt \u1edf v\u1ecb tr\u00ed PR chuy\u00ean nghi\u1ec7p<\/li>\n<li>Ki\u1ebfn th\u1ee9c x\u00e3 h\u1ed9i s\u00e2u r\u1ed9ng<\/li>\n<li>Kh\u1ea3 n\u0103ng quan s\u00e1t, ph\u00e1n \u0111o\u00e1n v\u00e0 x\u1eed l\u00fd v\u1ea5n \u0111\u1ec1 t\u1ed1t<\/li>\n<li>Tr\u00ecnh \u0111\u1ed9 ngo\u1ea1i ng\u1eef v\u00e0 tin h\u1ecdc<\/li>\n<li>Kh\u00f4ng b\u1ecf qua vi\u1ec7c ch\u0103m ch\u00fat cho ngo\u1ea1i h\u00ecnh.<\/li>\n<\/ul>\n<h2><img class=\"aligncenter wp-image-13503\" src=\"https:\/\/pagineneve.com\/wp-content\/uploads\/2022\/04\/19905313_451831095191535_1269864449970269404_n.jpg\" alt=\"\" width=\"740\" height=\"555\" \/><\/h2>\n<div id=\"HEADLINE899\" class=\"ladi-element\">\n<h3 class=\"ladi-headline\"><span class=\"ladipage-animated-headline scale\"><span class=\"ladipage-animated-words-wrapper\" data-word=\"[]\">PH\u01af\u01a0NG TH\u1ee8C \u0110\u0102NG K\u00dd X\u00c9T TUY\u1ec2N<\/span><\/span><\/h3>\n<\/div>\n<div id=\"GROUP900\" class=\"ladi-element\">\n<div class=\"ladi-group\">\n<div id=\"PARAGRAPH901\" class=\"ladi-element\">\n<p class=\"ladi-paragraph\">+ T\u1ed1t nghi\u1ec7p THPT;<br \/>\n+ H\u1ea1nh ki\u1ec3m x\u1ebfp lo\u1ea1i Kh\u00e1 tr\u1edf l\u00ean;<br \/>\n+ Ng\u01b0\u1ee1ng \u0111i\u1ec3m nh\u1eadn h\u1ed3 s\u01a1 x\u00e9t tuy\u1ec3n:<\/p>\n<\/div>\n<div id=\"PARAGRAPH902\" class=\"ladi-element\">\n<p class=\"ladi-paragraph\">Ph\u01b0\u01a1ng th\u1ee9c 2: X\u00e9t theo \u0111i\u1ec3m k\u1ef3 thi THPTQG<\/p>\n<\/div>\n<div id=\"PARAGRAPH903\" class=\"ladi-element\">\n<p class=\"ladi-paragraph\">D\u1ef1a v\u00e0o k\u1ebft qu\u1ea3 h\u1ecdc t\u1eadp c\u1ee7a c\u1ea3 n\u0103m l\u1edbp 12.<br \/>\nT\u1ed5ng \u0110TB c\u00e1c m\u00f4n h\u1ecdc theo kh\u1ed1i t\u1ed5 h\u1ee3p m\u00f4n x\u00e9t tuy\u1ec3n c\u1ea3 n\u0103m l\u1edbp 12\u00a0\u2265 18.0 \u0111i\u1ec3m<\/p>\n<\/div>\n<div id=\"PARAGRAPH904\" class=\"ladi-element\">\n<p class=\"ladi-paragraph\">Ho\u1eb7c d\u1ef1a v\u00e0o k\u1ebft qu\u1ea3 h\u1ecdc t\u1eadp c\u1ee7a 5 HK: HK1, HK2 l\u1edbp 10 v\u00e0 l\u1edbp 11; HK1 l\u1edbp 12\u00a0\u2265 90<\/p>\n<\/div>\n<div id=\"PARAGRAPH905\" class=\"ladi-element\">\n<p class=\"ladi-paragraph\">Ph\u01b0\u01a1ng th\u1ee9c 1: X\u00e9t k\u1ebft qu\u1ea3 h\u1ecdc b\u1ea1 THPT<\/p>\n<\/div>\n<div id=\"PARAGRAPH906\" class=\"ladi-element\">\n<p class=\"ladi-paragraph\">+ T\u1ed5ng \u0111i\u1ec3m t\u1ed5 h\u1ee3p 3 m\u00f4n x\u00e9t tuy\u1ec3n \u2265 15.0 \u0111i\u1ec3m<\/p>\n<p><span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"http:\/\/pr.pagineneve.com\/\">&gt;&gt; \u0110\u0103ng k\u00ed x\u00e9t tuy\u1ec3n Ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang<\/a><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Quan h\u1ec7 c\u00f4ng ch\u00fang (Public Relations &#8211; PR) \u0111\u01b0\u1ee3c xem l\u00e0 c\u1ea7u n\u1ed1i gi\u1eefa t\u1ed5 ch\u1ee9c, doanh nghi\u1ec7p v\u1edbi c\u1ed9ng \u0111\u1ed3ng, kh\u00e1ch h\u00e0ng, nh\u00e0 \u0111\u1ea7u t\u01b0&#8230; trong to\u00e0n b\u1ed9 ho\u1ea1t \u0111\u1ed9ng v\u00e0 chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n. X\u00e3 h\u1ed9i ph\u00e1t tri\u1ec3n nh\u01b0 hi\u1ec7n nay, ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang ng\u00e0y c\u00e0ng c\u1ea7n nhi\u1ec1u nh\u00e2n l\u1ef1c ch\u00ednh&#8230;<\/p>\n","protected":false},"author":1,"featured_media":13502,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"acf":[],"_links":{"self":[{"href":"https:\/\/pagineneve.com\/wp-json\/wp\/v2\/pages\/13360"}],"collection":[{"href":"https:\/\/pagineneve.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/pagineneve.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/pagineneve.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pagineneve.com\/wp-json\/wp\/v2\/comments?post=13360"}],"version-history":[{"count":0,"href":"https:\/\/pagineneve.com\/wp-json\/wp\/v2\/pages\/13360\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pagineneve.com\/wp-json\/wp\/v2\/media\/13502"}],"wp:attachment":[{"href":"https:\/\/pagineneve.com\/wp-json\/wp\/v2\/media?parent=13360"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}